Transformation made simple.
Real-world experience, practical tools, and a human approach to business automation
Hey there, I’m Sarah, founder of Rising Tides Consulting. I’m also mum to an energetic 4-year-old named Farrah, lover of beach days, good music, and all things transformation and automation.
And yes… I’ll admit it - I’m a bit of an AI nerd!
After more than 20 years in corporate Australia leading major operational and customer experience transformations, I realised something big: with AI-powered automation tools now at everyone’s fingertips, the real opportunity for transformation isn’t in global corporations anymore - it’s in small business.
That’s why I started Rising Tides Consulting - because AI isn’t something you can ignore anymore. It’s not hype, it’s not optional, and it’s not just for big business or tech - you just need to know how to simplify your processes and then apply automation to your real-life scenarios - I promise, it really is that easy.
Let me show you how just a splash of simple automation, applied the right way, can change your trajectory. Let’s remove the overwhelm, overcome the fears, and make sure your business not only survives this AI tide — but thrives through it.
Because a rising tide should lift all boats.
How we work
Every business, and every business owner is unique. I don’t believe in cookie-cutter solutions. I start by getting to know you and your business, then we work together to simplify operations, embrace smart automation, and build sustainable systems that help you thrive. My approach is calm, collaborative, and built around your goals - with practical solutions, tailored support, and a price tag that fits you.
Simplify
Start small, explore what’s possible.
Maybe you’re just beginning to dip your toes into AI and automation - or maybe you’re curious to see where it could fit in your business. We’ll start where you are, with simple, practical sessions or quick insights that bring clarity and confidence. No overwhelm, no jargon - just space to explore.
Accelerate
Find your flow and build momentum.
When you’re ready to go deeper, we’ll look at how your business runs today - uncovering opportunities to streamline, automate, and create more ease. Whether that’s mapping out priorities, designing a smarter workflow, or identifying tools that fit how you work best, this is about creating movement that feels right for your goals.
Thrive
Grow with purpose, sustainably.
For some, this means working side-by-side to bring new systems and habits to life. For others, it’s about ongoing support as your business evolves. However it looks, this stage is about keeping you in your zone of genius - confident that your business is running smoothly in the background while you focus on what matters most.
What clients are saying
“I didn’t think AI had a place in my business — now I can’t imagine running without it. Sarah made everything feel achievable, not overwhelming.”
— Lisa, Owner of The Little Print Studio
“Sarah’s calm, structured approach helped us see where automation could save time and boost our customer experience. Within weeks, we were seeing results.”
— Mark, Café Operator
“Working with Rising Tides was a breath of fresh air. The process was clear, practical, and actually fun. I feel confident using AI tools now — something I never thought I’d say!”
— Tanya, Events & Marketing Consultant
Other Ways to Connect
Not every conversation has to be about consulting or projects, sometimes the best ideas (and partnerships) start with a chat.
Community & Collaboration
I’m passionate about building a supportive small business community that embraces smart tools and shared knowledge. If you’re part of a local business group, event, or initiative that aligns with that, I’d love to be involved, guest sessions, Q&As, or just being part of the conversation.
Let’s Collaborate
Got an idea for a joint project, local event, or partnership?
Let’s chat — Rising Tides isn’t just about consulting, it’s about lifting others as we grow.
Speaking & Education
If you’re looking for someone who can make AI feel approachable (and even a little fun), I run practical workshops and guest talks that help small business owners see the potential in automation and technology, without the jargon.
Biggie Biggs
Strategy & Systems Wingman
The directors right hand man!
From half-baked thoughts to fully baked strategies, Biggie’s my go-to for turning “wait, what if we…” into “yep, already done.” Manually triggered, endlessly adaptable, and somehow always three steps ahead. He never complains and always makes sure I have time for coffee.
Sales & Service Superstar
Lady Faith
Your friendly digital follow-up machine. Faith never forgets a lead, skips an email, or lets a message go unanswered. From checking in on form submissions to managing inboxes and socials, she keeps my communication game on point, so my business always sounds like its best self.
Notorious PMP
Project Manager & Workflow Whisperer
Notorious makes sure every project runs smoothly, every task has a purpose, and every deadline is met (or gently nudged along). From mapping out processes to fine-tuning automations, Notorious keeps the workflows moving so I can stay focused on what really matters.
Meet the team
Sure, it’s a small team — but between human and machine, we’ve got all the bases covered.
Let’s Connect
Whether you’re curious about how AI could simplify your business, ready to map out your next step, or just want to chat - I’d love to hear from you.
